a racing inspired chronograph by Pita Barcelona

Our latest racing inspired chronograph will be unveiled at Baselworld 2014. Featuring a car dashboard on the dial never seen before, innovative bullhead design with integrated oversized pushers, and super lightweight F1 materials for the technical case.

Pre-order now

The Roadster is our idea of how a racing chronograph should be: a timepiece with a clean and minimalistic design, where every component, material and design have been carefully selected to bring you the thrill and adrenaline of driving.


The dashboard, racing car inspired dial, instantly places you on the driver’s seat. The speed and rev counters can be fully appreciated when looking at the chronograph minute and hour counters. Moreover, the position of the hands starts at 6 o’clock, just as seen in a car.


The design of the dashboard has been continuously refined until a functional design was achieved, resulting in a minimalistic look highlighting the chronograph functions with red color, leaving black & white just for the time.

Integrated bullhead design

Oversized pushers mean easier access and faster response. The 12mm wide pushers adapt to the fingers perfectly, resembling the throttle and brake pedals. Pushers are curved and integrated inside the bullhead case with the crown, increasing comfort dramatically while offering a sleek design.

High-tech case

The asymmetric lugs with the slanted case dispose the watch to improve readability and pusher operation. A super lightweight Aluminium-Lithium alloy is used for the case, weighting only 17 grams. This material has been selected for being stronger than steel, more corrosion resistant, and with only 1/3 of the weight.

Tech specs

  • Chronograph featuring 30 minutes and 12 hours counters, and central 60 seconds hand.
  • Central hours and minutes.
  • Continuous seconds disk at 5pm.
  • Date indicator at 4pm.
  • Crafted, assembled and hand-finished by AHCI Master Watchmaker Aniceto Jiménez Pita.
  • Numbered and limited edition of 99 timepieces per year.
  • Personalization options available. Multiple variations.
Dial and hands:
  • Dashboard design dial. Multi-layered construction.
  • Metallic hour and minute hands with White C1 Super-LumiNova tips.
  • Chronograph functions in red color. Time functions in black & white color.


Case and strap:
  • Aluminium-Lithium alloy, 17g weight. Brushed finish. Other materials and coatings available.
  • Asymmetric lugs with slanted case orientation to improve reading.
  • Diameter Ø 44mm.
  • Lug to lug distance 47mm.
  • Height 13mm.
  • Front sapphire crystal treated with anti-reflective coating on the internal side.
  • Closed or open case back options available. Engraved with Roadster logo and serial number.
  • Water resistance: 3atm / 30m / 100ft.
  • Rubber with buffalo strap combination. Width 22mm.
  • Modified Valgrange chronograph movement with date indicator.
  • Automatic winding.
  • 46h power reserve.
  • Frequency 28’800 A/h (4 Hz).
  • 25 Jewels.


Being an independent brand means freedom to create, so we allow personalization to a higher extent. Case available in Aluminium-Lithium, Titanium Grade 5, Magnesium, Steel, 18kt Gold or Platinum also available. DLC/Anodization coatings. Personalized engravings plus tailor made customizations. Contact us if you are interested in creating your one-of-a-kind timepiece.

Pre-order your Roadster

Reserve and configure your Roadster from our online store or our worldwide retailers. Price starting at 3195€ (excluding taxes). Delivery from September 2014.

Pre-order now              

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